Free CRM for Sales (2026): 8 Options With Real Pipelines, Compared

For a salesperson, a CRM is the pipeline: every deal, its stage, its value and the next step. Plenty of “free CRMs” hide that pipeline behind a paywall or stop at one user. So we looked only at what matters for selling: does the free plan include a usable pipeline, how many reps can use it, and what happens to the bill when you hire.

Limits were checked on each vendor’s pricing page on October 17, 2026.

Disclosure: DoubleScale is our product, and we list it first. Every other tool’s free-plan limits come from its own pricing page, and we say where another tool is the better fit.

Free sales CRMs at a glance

Vendor pricing pages, October 17, 2026. Annual billing.

1. DoubleScale: best sales CRM without per-seat pricing

DoubleScale is a CRM plugin for WordPress priced per site, not per seat. The free plugin covers contacts with a timeline, proposals, invoices, booking pages for demos and a helpdesk. Pipelines are in Pro ($99 a year per site, any number of reps), with forecasts, lead scoring, contracts with e-signatures and sequences.

How sales teams use it: quotes, contracts and invoices sit next to the deal, so a rep goes from first call to signed contract without switching tools.

Watch out for: there is no free pipeline, no built-in dialer or call recording, and it needs WordPress.

Best for: Growing sales teams whose business runs on WordPress.

2. HubSpot: best free pipeline for two reps

HubSpot‘s free CRM includes a deal pipeline, email tracking and meeting links for up to two users, and lets you keep up to 1,000 contacts. Sequences and automation are paid. Starter lists at $20 per seat a month, with new-customer offers as low as $7 when we checked.

How sales teams use it: emails and meetings are logged to the contact automatically, deals move across a board by stage, and prospects pick a time through a meeting link instead of trading emails. Of all the free CRMs here, it is the one a new rep can use on day one with the least training.

Watch out for: the third rep means paying, and sequences, automation and forecasting sit in paid Sales Hub tiers. At list price, five reps on Starter is about $1,200 a year, and Professional is far more.

Best for: Two-person sales teams.

3. Zoho CRM: best free plan for three reps

Zoho CRM is free forever for up to three users, with leads, deals and a pipeline. Standard costs $14 per user a month billed yearly and adds workflow rules, sequences and forecasting.

How sales teams use it: capture leads from web forms, convert the qualified ones into deals, move them through your stages and set follow-up tasks so nothing goes cold. Three free seats are enough for a founder and two reps.

Watch out for: workflow rules, sequences and forecasting need Standard or above, and the interface is busier than HubSpot’s. The good news is that paid Zoho stays cheap: five reps on Standard is about $840 a year.

Best for: Small teams of up to three reps.

4. Zoho Bigin: best for a solo seller

Bigin is Zoho’s simple pipeline CRM. Free for one user and 500 records; Express is $7 per user a month billed yearly.

How sales teams use it: a single seller keeps every opportunity on a clean board with reminders and activity history, without the menus of a full CRM. When you hire, you can move up to Zoho CRM without re-entering data.

Watch out for: 500 records fills quickly if you import a lead list, and the second user means paying. Even then it is one of the cheapest paid options, at $7 per user a month billed yearly.

Best for: Solo sellers who just need a pipeline.

5. Salesforce Free Suite: best start on Salesforce

Salesforce lists a Free Suite for two users. When you grow, Starter Suite is $25 per user a month and Pro Suite $100.

How sales teams use it: start with leads, opportunities and reports on the platform most enterprise buyers and sales leaders already know, and grow into its huge app ecosystem later.

Watch out for: two users only, and costs and complexity climb quickly: five reps on Starter is about $1,500 a year, and Pro Suite is $100 per user a month. Most small teams need an admin or partner sooner than they expect.

Best for: Teams that know they will need Salesforce.

6. Attio: best modern data model

Attio‘s free plan includes three seats, 50,000 records and 200 emails a month, with a flexible, spreadsheet-like data model. Plus is about $35 per seat a month billed yearly.

How sales teams use it: founder-led teams track deals and relationships with flexible views for each stage, and can add custom objects (partners, investors, accounts) as the sales process changes.

Watch out for: 200 emails a month is too few for outbound, and paid seats cost more than Zoho or Bigin, so a five-person team on Plus is around $2,100 a year.

Best for: Founder-led sales teams.

7. Capsule: simplest for two

Capsule‘s free plan covers two users, 250 contacts and one sales pipeline. Clean and easy, but the contact cap fills quickly.

How sales teams use it: two people track relationships, notes and one pipeline with very little setup, which suits consultative sales where every client matters.

Watch out for: 250 contacts and a single pipeline. A team that runs outbound, or sells more than one product line, outgrows the free plan quickly.

Best for: Two-person, relationship-led sales.

8. Bitrix24: best per-team pricing

Bitrix24‘s free plan now covers one to two users with 5 GB of storage. Paid plans are per organisation: Basic is $49 a month billed yearly for five users, Standard $99 for 50.

How sales teams use it: deals, tasks, calendars and team chat live in one account, so a rep can discuss a deal and assign the follow-up without switching tools.

Watch out for: the free plan is small, and the busy interface takes time to learn. Pricing is per team rather than per seat, though, so Basic covers five users for $49 a month billed yearly.

Best for: Teams that want CRM, tasks and chat together.

What to check before you choose

• Seats: count the reps you will have in a year, not today.
• Pipeline: confirm the free plan includes deal stages you can customise.
• Email: email sync and tracking are often limited on free plans.
• Five-rep cost: compare the yearly cost for five people, not the free tier.

Looking elsewhere?Comparing the big paid CRMs? See HubSpot vs Salesforce and Pipedrive vs HubSpot.

How we compared: every price was read on the vendor’s own pricing page on October 17, 2026 (USD). Prices change often, so check the vendor’s page before you buy.

Questions people ask

What is the best free CRM for sales?

HubSpot for two reps and Zoho CRM for three both include a real pipeline free. Bigin suits a solo seller. On WordPress, DoubleScale Pro gives unlimited reps a pipeline for $99 a year.

Which free CRM has the most users?

Among cloud CRMs here, Zoho CRM and Attio allow three users free. DoubleScale has no per-seat pricing.

Does Pipedrive have a free plan?

No. Pipedrive offers a 14-day trial; Lite starts at $14 per seat a month billed annually.

When should a sales team pay for a CRM?

When you need sequences, automation, more than two or three reps, or forecasting.